Beats x Sacai ︎︎︎ Product Launch

 



Beats by Dre collaborate with fashion brand Sacai for this bespoke customizable BeatsX earphone, featuring Syd. 




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The film straddles between fashion and product, executing lighting, design and motion to explore the BeatsX mixture of concept design and functional utility.

































Credits



Client
Beats by Dre
Creative & Production
First Things Studio
VFX
The Mill







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